Early King of Tokyo Dark Edition release and Local Game Store support program
Each day the news gets a little worse. Each day we wonder what the next day will bring. Some of us are living under shelter-in-place orders and being asked to travel as little as possible. Inundated with news that can have adverse mental health effects on us, it’s important that we turn off that news, and enjoy our quarantine partners, the friends and family who we live with and now are spending most of every day with.
We believe that disconnecting from that news, and from our electronic devices, is always important, but becomes doubly important under circumstances like this. In an effort to give the loyal fans of IELLO something else to do in these trying times we are announcing the immediate release of the highly anticipated King of Tokyo: Dark Edition. It is currently working its way through the supply chain to distribution and to your local game store.
IELLO believes in our retail partners. We work to provide them the tools to succeed as much as we are possible, helping them to learn our products so they can best serve their customers, those of you reading this today. The continued support of those retail partners if vital at this time, and so we are instituting the IELLO Retailers Support Program.
If you’re unable to get to your local game store, you can visit IELLOUSA.com to place your order. On the checkout screen, you’ll see a place to fill in the name of your local game store, as well as the city and state they are located in. To support our retail partners in this time of crisis we’re going to split the NET profits of every sale with them. We have a certain amount of fixed costs; manufacturing costs, royalties, labor, shipping materials, and shipping chief among them. (We’re paying shipping, you’ll pay no shipping on these orders!) After the deduction of those costs, we’ll split the profits of every sale with the local game store of your choosing.
We hope that you are taking care of your physical and mental well-being during these trying times, and will join us in supporting our retail partners as you look for new and interesting ways to pass time at home.
Stephan and the IELLO Team.